Conscious consumption is no longer a notion we need to take heed of – instead, it needs to be a practice implemented in daily life.

Recent studies are showing “fast fashion” – think H&M or Zara – are some of the worst culprits for water pollution and waste. The cost of that crop top or sweater is so much more than the price you paid for it.

With so much reckless behaviour having been normalized in years’ past, it’s time that we pay attention to what we are buying and wearing more than ever.

Here, are 5 tips to employ that are better for the environment.

Likely, it’ll result in a closet full of higher quality, longer-lasting goods than any cheaply made shirt you’d buy from fast-fashion outlets.

1.       Go shopping in your parent’s closet

I once found a 100% Canadian made wool poncho, 3 navy trench coats and a hand-sewn parka in my Mom’s basement closet – stuff I’d never hope to find in any mall today, all told that would have cost me thousands of dollars.

2.       Do a closet swap with friends

That age-old sentiment really rings true here – another person’s junk is someone’s treasure.

Often, it’s not that there’s anything wrong with your clothes, it’s just that you have probably tired of them.

3.       Go bargain hunting at Value Village

Vintage shopping is all the rage these days – avoid trendy consignment shops, since you’re going to pay for the “goodies” they hunted on your behalf.

Head to the suburbs and hit up all the thrift stores or Value Villages with the other bargain hunters and outfit yourself with an entirely new ensemble for less than $50. (and with stuff that’s high quality)

4.       Look for estate sales

Sounds a bit morbid, but estate sales are often chock full of so many finds – housewares, clothing, old records and jewelry so old that they’re back in vogue again.

5.        Wear your spouse’s clothes

I love experimenting with my partner’s shirts or sweaters – oversized is in, especially if styled well.

What tricks do you use?