In today’s day and age, we are constantly distracted by electronics. The glow of our phones, tablets and computers consumes the majority of our day, and it’s easy to become obsessed with what is going on in the world rather than what’s in front of us.
So, what makes you lift your head up and peel your eyes away from the screen? Is it because you heard the ice cream truck? Is it that stunning Okanagan view that you have to capture in a picture (pics or it didn’t happen right)? Or, is it because something finally catches your eye and makes you take a second glance?
Remember those old-fashioned billboard signs? Yes, those are still around, but as many of you may know, it takes a lot for the average person to lift their heads and actually notice them. However, there are things businesses can do to ensure those passing by will take note for one reason or another.
From bright colours, to funny text and out-of-the-box thinking, here are five signs that have caught our eye.
A clever vet clinic
When you drive down Sexsmith, it can be slow and frustrating with the amount of time you spend waiting for traffic to move. If there’s one thing that the Vet Hospital along Sexsmith has mastered, it’s entertaining drivers as they sit and wait. Always updating their sign, the vet clinic turns heads with puns, jokes or riddles and is sure to hold your attention.
Updates to your vacuum
How often is it that you think of upgrading your vacuum? While driving down Highway 97 in Kelowna, you may find yourself considering your vacuum needs with a sign asking, “Does your vacuum suck?” It makes you look twice and chuckle, then consider if, in fact, your vacuum is in need of an upgrade.
Photo Credit: KelownaNow
The Classic Billboard
When driving along Highway 97 toward West Kelowna, you’ll pass many familiar billboards. However, the big orange sign that makes the claim “Your wife is hot” is a definite attention grabber. Whether it’s from shock or curiosity, this sign definitely catches your eye and makes you want to know more about the business making claims about your wife.
Photo Credit: KelownaNow
Seasonal Puns
When it comes to fall there seems to be one thing everyone gets worked up about, and that’s pumpkin spiced everything. One oil change spot in Kelowna decided to get on board with this seasonal favourite and promoted pumpkin spiced oil changes. Even if you didn’t need an oil change, this sign probably made you remember where you saw it.
Vehicles with style
Although static signs can get those passing by to notice your business, there’s nothing quite like driving around with your signage ‘on’ you. Vehicle wraps are a great way to get your business noticed by everyday commuters. If you think about it, we spend a lot of time in traffic or on the road. It’s the perfect place to grab the attention of potential customers with a solid vehicle wrap.
When it comes to your business, you want to get noticed. Whether that’s a funny, clever sign, or an awesome sign that gets people talking, you want to ensure that customers remember you. When you want good, quality and top-of-the-line signage, Fleek Factory is Kelowna’s go-to. From vehicle wraps to banners and small to large logos, they can do it all.
Take your business to the next level, get noticed in the community and make people remember your business by using stand-out signage. After all, in the day and age of cell phones and handheld devices, rocking a killer sign that grabs people’s attention needs to be worth it.
