Nikki Csek recently sat down with entrepreneur Krystina Rossworm to talk about her wine touring company, Beach Bums Tours. Which she describes as a combination of beach life, the Okanagan wine life and the essence of adventure.

Rossworm has had an exciting journey leading to the success of her business today, making the leap from sales commissions to running and owning her wine touring company. “

"It’s important to create something that makes a difference,” Says Rossworm.

Beach Bum Tours offers more than just a typical wine tour – it’s an adventurous experience that brings people together to enjoy “unique fun days.”

Despite the rapidly changing and competitive industry alongside the challenges faced by Covid, Rossworm endeavours to provide “the funnest adventure tour company in the Okanagan.” 

Rossworm reinstates that her success “has nothing to do with luck,” and all to do with hard work and commitment.

She constantly tries to create innovative ways to enhance the customer's experience, such as the launch of her new Thirsty Thrifters Tour which combines thrift shopping and wine touring.

To learn more about Chief Beach Bum Rossworm’s journey, which started as just herself and one van and grew to the success it has today, check out the full video.